UTT Students Secure a Spot in the Top 9 of the National Finals of the Digital Business Contest 2025

The University of Transport Technology (UTT) is delighted and proud to congratulate the Haiyan team—students from the Faculty of Business Administration—for excellently placing in the Top 9 nationwide and earning a position in the Final Round of the Digital Business Contest 2025 (DBC2025). The team also won Third Prize in Category 2: Digital Marketing.

The Digital Business Contest is an annual competition organized by the Vietnam E-Commerce Association (VECOM), providing a platform for students to showcase creativity and practical digital business skills while promoting the application of technology in modern business models. In 2025, the contest includes three categories: Online Sales, Digital Marketing, and Digital Business Ideas, attracting a large number of teams from universities nationwide.

This year’s competition places special emphasis on practical applicability and sustainable development aligned with ESG principles, helping students enhance their skills, gain real-world exposure, and strengthen awareness of social and environmental responsibility.

Haiyan Team – Faculty of Business Administration, UTT – proudly listed in the Top 9 nationwide and qualified for the Final Round of the Digital Business Contest 2025

Throughout the competition, the Haiyan team demonstrated clear strategic thinking, creativity in digital content development, and the ability to implement effective multi-platform communication campaigns. The students showcased competence and practical skills across all rounds, outperforming numerous strong teams to advance into the Top 9 nationwide. In Category 2: Digital Marketing, their submission was highly evaluated thanks to its breakthrough ideas, convincing market analysis, and well-aligned communication strategies, earning them a well-deserved Third Prize.

The impressive achievement of the Haiyan team once again affirms that UTT students are confident, innovative, and highly capable of integration in reputable national academic competitions. It also demonstrates the University’s training orientation focused on digital capabilities and practical application.

The DBC2025 Final Round promises to be a dynamic arena featuring bold ideas and innovative solutions from young talents nationwide. UTT firmly believes that the Haiyan team will continue to maintain their strong performance, embody the UTT spirit, and achieve even greater success in the upcoming stages.

University of Transport Technology